Under the Influence of Happiness

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Under the Influence of Happiness

If wearing a button or a tee shirt can change the spirits of even one person, it may just well be worth it. Happiness!


This lifestyle and apparel company thinks they have the answer to our question, "What is Happiness?" They believe that happiness is a choice and therefore everyone has a right to be so. They take this a step further by positing that things happen outside our control and our only choice is how we react to those events. Their message is to choose happiness. I am no psychologist or social scientist, but choosing to be under the influence of happiness seems like a great place to start.

The company was born out of the simple idea of the smiley face that burst into the public consciousness in the 1960/70's. The simple act of seeing a happy face could be contagious and that is exactly what this company is trying to do, spread the love through the buttons and growing lifestyle lines. They apparently made a big splash at Burning Man with their buttons, banner and tee shirts this past Summer. If wearing a button or a tee shirt can change the spirits of even one person, it may just well be worth it. Happiness!