The greatest cooler on the market!
Before you go to the beach (camping, road trip, concert, or game), you need to be prepared to spend a long time there. Therefore you need temperature controlled food and drinks. Most beaches don't have a concession stand, and if they do it is hard to find anything you want other than Ice Cream Bars. Therefore you need to bring your own food and drink and you need to keep it cold. This is where Yeti comes in. I was made aware of this Brand by two Loupe members, Matthew S. and Jeffrey K., who were both separately raving about the quality of the gear. This company was founded by two brothers Roy and Ryan Seider who were frustrated with cheap coolers that could not keep pace with their active and rugged pursuits. Therefore they set about to make a cooler that was way over designed and they came up with the Tundra. This cooler comes in a variety of shapes and sizes, so buy the one that works for you. It is incredibly durable and retains ice much longer than you will need it, as it was constructed for hard core wilderness excursions. I say pack it up, and head to your local beach (and keep it in mind for tailgating in the Fall)! Separate and aside, this company has grown like a rocket ship and recently filed an S-1 to eventually go public ... ask your financial advisor!